via kottke, the “secret site” for the upcoming new movie “wall-e” from pixar.
i generally hate it when companies do crap like trying to make me “discover” their site to accomplish their guerilla/word-of-mouth marketing campaign objectives, but this site is exceedingly well done and a riot to click through.
it interests me that the movie will have no dialogue. i’ll have to see how they accomplish that, but given the complexities of a worldwide movie release, it’s a strategy that’s brilliant in its simplicity.
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